
📖 Get Early Access to Heike’s New Book
🚀 Join the pre-launch list for:
✔️ Early access before launch
✔️ Exclusive updates & bonuses
💡 This book is for midlife women ready to reclaim their energy, confidence, and purpose—don’t miss out!
Welcome to Pursue Your Spark — your go-to hub with a midlife fitness coach who helps you build energy, strength, and confidence that lasts.
Grab these free midlife resources below to help you build strength, boost your energy, and create healthy habits that actually stick.
Fitness, Nutrition, and Mindset Coaching for Midlife Women Ready to Thrive
Special Podcast Episode
Give me just 20 minutes, and I’ll show you how to finally “Get Unstuck and Thrive” in midlife. This episode isn’t available anywhere else! Learn why there’s a frustrating gap between where you are and where you want to be—and how to close it.



Hi I’m Heike.
As your midlife fitness coach, I help women feel like themselves again — strong, energized, and in control of their health.
You don’t need prior experience, hours of free time, or perfect willpower to begin—just the willingness to take that first step.
When we work together, you’ll become more consistent with your wellness routines, more confident in your body, and more capable of making healthy choices that actually stick.
Ready to get started?
Explore the step-by-step program that’s helped thousands of women transform their fitness, mindset, and energy—without the overwhelm.
Success Stories

“Heike knows her stuff. She has dedicated her career as a midlife fitness and wellness coach to health and fitness, always staying current, without chasing fads. You don’t get trendy or generic advice. You get personalized strategies and activities tailored specifically to you, evolving as you do.” Alice Hendricks
“Heike has made me much more aware of the importance of my body’s alignment. After working together for several years, my sitting posture has improved, and my neck and shoulders aren’t constantly aching anymore. She’s incredibly observant, truly listens, and brings a contagious positivity to every session. I’m a huge Heike Yates fan.” Viveca N.


PURSUE YOUR SPARK PODCAST
Get inspired to thrive in midlife—one step at a time.
Each episode helps you take real action toward a stronger body, clearer mind, and more energized life. From building strength and boosting energy to breaking free from outdated habits, we simplify fitness, wellness, and mindset into doable, empowering steps.
Tune in, ditch the limiting beliefs, and start thriving in midlife—your way.